Get personalised slogans, instantly
Describe your topic and keyword
Select the best slogan and tagline
Brainstorm for more unique slogans
Creative slogans at your fingertips
Memorable slogans written by our AI slogan generator
The best slogans are not only original and personal but also easy to remember and understand. They effectively communicate the brand/company’s core values and speak directly to your audience.
A poor slogan, on the other hand, can do the opposite. It can confuse your audience, make you seem unprofessional, or just plain old unmemorable. To avoid this, don't use clichés or copy other businesses. Come up with something new and unique that will set you apart.
If you need some inspiration, here are some examples of unique slogans that our tagline generator has produced.
Frequently Asked Questions
What is a slogan generator?
A slogan generator is a tool that can be used to create catchy or memorable slogans for a variety of purposes, such as marketing or advertising. They typically work by prompting users to input a few keywords, after which the generator will create a list of possible slogans based on those keywords. Some generators also allow users to tweak the wording or customize the slogans to better suit their needs. There are a few different types of slogan generators. The modern ones use AI, while the older ones use random words or phrases. Some of the best-known slogans in the world were created with the help of a slogan generator!
Why do I need a slogan?
Just like a company needs a strong branding strategy and an effective marketing campaign to create awareness for their product or service, you need a slogan to help identify and promote your brand. A slogan is a memorable phrase that encapsulates the essence of what you stand for as a company and helps to differentiate you from your competitors. It's an important part of your marketing arsenal, and should be included in all of your advertising and communication materials. A good slogan is short, catchy, and easy to remember. It should also be relevant to your business and reflect your unique selling proposition. When people see or hear your slogan, it should instantly convey the message you want to send about your company. A well-crafted slogan can help you build consumer awareness and increase sales.
How does the slogan generator work?
Hypotenuse AI's slogan generator generates a range of unique and impactful slogan options that best align with your brand. The slogan generator serves as a valuable tool to inspire and assist in the creative process, but the final decision and refinement of the slogan is totally up to you.
How are slogans and taglines different?
There is a lot of overlap between slogans and taglines, but there are some key differences. A slogan is a short, memorable phrase that is used to market a product or company. A good slogan encapsulates the essence of what a company or product represents. Taglines, on the other hand, are usually longer and more descriptive. They often explain the features or benefits of a product in more detail. Slogans are typically used in advertising, while taglines can be used in advertising or in other marketing materials such as websites or product packaging. Slogans are also often repeated as part of a company's branding strategy, while taglines are not typically repeated as often. Lastly, slogans are often more creative and catchy than taglines, which can be more factual and straightforward.
How can a slogan generator help your business?
Slogan generators can help businesses in a few key ways. First, they can help businesses create catchy and memorable slogans. A good slogan can really capture the essence of a business and help customers remember it. Second, slogan generators can help businesses come up with ideas for marketing campaigns. A good marketing campaign can help a business attract new customers and increase sales. Finally, slogan generators can help businesses track their online and social media marketing efforts. By tracking how often customers interact with their slogans and marketing campaigns, businesses can see what is working and what needs improvement.
How much does the slogan generator cost?
Hypotenuse AI's slogan generator is free during our 7-day free trial. After that, you'll need to purchase a subscription in order to continue using the generator.
Discover more tools
Craft a memorable slogan with our Slogan Generator
What is a slogan?
A slogan is a tagline that encapsulates what your business or product is all about — it communicates the benefits, your core values, and unique selling points.
Why are slogans important?
In today’s hyper-connected world, an average person receives thousands of advertisements every day. We instinctively filter out certain brands and advertisements unless they’re especially appealing and memorable.
Your business slogan gives you anoka opportunity to differentiate yourself, sell your product, and resonate with your audience.
When done correctly, your slogan can become the cornerstone of your brand or product’s identity. It can keep you top of mind, build understanding and awareness, and cut through the noise.
What makes a great slogan?
Think about some of the most famous slogans and taglines.
- Just Do It (Nike)
- I'm lovin' it (MacDonalds)
- Finger-Lickin’ Good (KFC)
- Happiest Place on Earth (Walt Disney World)
- Gives You Wings (Redbull)
- Betcha Can’t Eat Just One (Lays)
- Because You’re Worth It (L’Oréal Paris)
They’re all catchy and memorable, engineered to stick in your mind for as long as possible. Most important of all they encapsulate the company/product’s core values, goals, and unique selling point with impeccable brevity.
One thing to take note of is that these are slogans for large brands that already have high brand power and recognizability. If you're starting from scratch, make sure your slogan also conveys clearly what exact value and benefits your business provides. You want to err on the side of being too specific rather than too vague. Otherwise, you'll just sound like every other business out there.
As an example, take a look at this slogan for a small business that provides affordable online marketing services:
"We Help Small Businesses Grow"
This slogan is clear and concise, while also communicating the business' core value proposition. It's specific enough to be memorable, but also leaves room for the business to grow and evolve.
Remember, you can also use your sub-tagline to communicate additional information that your main slogan can't fit. So if you have a slogan like "We Help Small Businesses Grow", you could use a sub-tagline like:
"Get More Customers with Less Effort".
This communicates additional value that the business provides (easy and affordable marketing services) that may not be conveyed in the main slogan.
It a fine line to strike between being too generic or too specific, but with a little bit of effort and creativity, you can come up with a slogan that's perfect for your business.
How do you come up with a catchy slogan?
Whether you’re running a business, launching an ad campaign, or simply just selling a product — a slogan makes all the difference.
If you want to learn how to write impactful and memorable slogans, keep reading. We'll share tips on how to write strong slogans and taglines.
- Keep it short and sweet: With the exception of the famous Mastercard slogan and a few others, the best slogans and taglines are always concise and short.
A perfect example would be Apple’s “Think Different”. With just two words, the slogan gives you an idea about Apple’s identity and their goals for the future.
So keep it short and sweet, and you'll most often be on the right track.
- Use clever wordplay: Clever wordplay can help you catch people's attention and make your slogan more memorable.
For example, KFC's slogan "finger-lickin' good" is not only catchy, but it also makes you think about what the product looks and tastes like.
Another way to capture attention is to use cadence, tune, and something known as the Rhyme-as-Reason effect — a cognitive bias where people tend to believe messages that rhyme more than messages that do not.
You can also bring in a little humor while creating your slogan. Just make sure that it's still relevant to your brand and doesn't confuse or alienate your customers.
- Use Active Language: You want your slogan to be impactful, so avoid using too much passive language. Instead, be direct and to the point, and use words that evoke a strong response.
For example, compare these two slogans:
"We want you to be our customer"
vs
"Come to us and be happy"
The first slogan is passive and doesn't evoke much of a response. The second slogan, on the other hand, encourages the reader to take action. It's also more positive and upbeat, which makes it more memorable.
- Be aware of your key differentiators: A good slogan captures the essence of your product or business and feels like you’re speaking directly to your intended audience.
Generic templates and slogans just won’t cut it. Slogans like "We're the best!" or "We're number one!" don't make an impact and they won't help your brand stand out. In fact, they might just do the opposite and turn your audience away from your brand.
When thinking of a slogan, think of something only you and your particular product/business can do or achieve.
- Brainstorm alternatives: Not every slogan and tagline idea is a winner. Instead of trying to come up with the best tagline right off the bat, get some ideas down first and seek some input or feedback from your family, friends, and colleagues. A second perspective can be incredibly useful especially when you’re stuck.
Another good way is to brainstorm for words related to your business and product. You can use our free slogan generator to help you out. With our slogan generator, you can seek inspiration from hundreds of slogans and even customise the copy for your target audience and brand.
Uses of Slogan Generator
- Branding Efforts
When it comes to branding, a catchy and memorable slogan can leave a lasting impression on your target audience. A slogan generator can assist in creating an impactful tagline that encapsulates your brand's essence. By leveraging this tool, you can develop a unique and engaging brand identity that sets you apart from competitors.
- Marketing Campaigns
Marketing campaigns often rely on powerful messaging to capture attention and drive engagement. A slogan generator can be a valuable asset in this regard. By generating compelling slogans tailored to your campaign objectives, you can effectively communicate your key selling points, evoke emotions, and inspire action. Whether it's for print ads, social media campaigns, or email newsletters, the right slogan can make a significant difference in attracting and retaining customers.
- Personal Creativity
It's not just businesses that can benefit from a slogan generator; individuals can also tap into its potential. Whether you're working on a personal project, organizing an event, or showcasing your skills, a slogan generator can help you craft a memorable tagline or catchphrase. From personal branding to social media bios, having a catchy and unique slogan can make a lasting impression on your audience.